Friday, May 9, 2008

A Footwear Fantasy

Michel Tcherevkoff is a Paris-born photographer known for pushing the boundaries of imagination. Despite graduating from law school, he took up photography instead after moving to New York. He is the vice president of the Advertising Photographers of New York, chairman of APNY's imaging technology committee and is Creative Consultant on the Advisory Board to American Showcase Publishing. He is the recipient of numerous awards for editorial imagery and creative advertising and has had his work exhibited all over the world.
Some of his notable clients include Panasonic, Canon Inc., Eastman Kodak, Estee Lauder, Federal Express, EMI, Valentino, Missoni, Prescriptives, Maybelline and L,Oreal. Slated to be released on September 4, 2007, his book Shoe Fleur: A Footwear Fantasy consists of photos of flowers taken by Tcherevkoff and then manipulated in Adobe Photoshop into shapes that resemble footwear and handbags. (via wikipedia)

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