Monday, July 21, 2008

olympics are on the way

While Pekin gets ready for the big Olympic Games, Adidas came up with a nice advertisement to bring whole nation together.

"I never lift alone."

"Alone I jump, together we soar."

"Ever seen a nation fly?"

"I run with 600 million legs."

"No one gets up when a whole country kicks."

"They see me, But they'll feel us."

Advertising Agency: TBWA\ TEQUILA Hong KongExecutive

Creative Director: Mark Ringer

Head of Art: Patrick Tom

Copywriters: Mark Ringer, Malcolm

CostainDesigner: Hoon Kim

Creative-At—Large: John Merrifield

Production: Pat MakPhotographer: Nadav Kander

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