Tuesday, March 24, 2009

be fast, else...

There are some moments which you have to be really fast to prevent a disaster right before it might happen. This can be due to a little kid who is about to put his fingers in the electiricity plug, or a dog pulling the table cloth with vase on the edge, or a cat trying to catch the fish right beside your laptop. These scenes were created for Adidas by Miami Ad School Europe students who won the Student Bronze for Toys, Games & Sports at the International ANDY Awards 2009. The ads were created by art director Maja Grunwald, and copywriter Georgios Kouveliotis.. At first glance, idea is really cool and creative, however how many of us do really wear sportshoes at home?

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