Gucci Premiere Collection and Salma Hayek

Salma Hayek has been talked about a lot recently with her dress in Cannes Film Festival which is the first piece from the Gucci Premiere Collection, the new couture line of Gucci brand. Personally I found the model a bit oldish and the color dull which also doesn't match Hayek at all. See the detailed info below.

From the Associated Press :

SALMA HAYEK has debuted GUCCI couture, wearing an asymmetrical deep red gown from the Italian luxury giant’s new made to measure line at the opening ceremony of the CANNES FILM FESTIVAL.

The fashion house said in a statement that the actor’s deep maroon hued sheath with a single beaded strap was from the label’s exclusive GUCCI PREMIERE line.

Couture gowns are always made to measure by a handful of mostly Paris based houses. They are wildly expensive, often costing as much as several cars.

A GUCCI spokesperson said the dress Ms. Hayek donned Wednesday to the premiere of RIDLEY SCOTT’S ROBIN HOOD was part of a capsule collection of gowns made for the label’s designer Frida Giannini by French couture ateliers.

The label did not provide any further information about the dress or the new line.