SKIN IN SUPPORT

MARC JACOBS' SKIN CANCER AWARENESS CAMPAIGN: PROTECT THE SKIN YOU'RE IN AND PROTECT YOUR LARGEST ORGAN

Marc Jacobs got many celebrities to get naked in support of the Cancer Awareness campaign. The campaign started in 2006 with celebrities such as Naomi Campbell, Winona Ryder and Julianne Moore, however majority believed that Victoria Bekham was first to pose naked for Marc Jacobs' t-shirts which were only sold in special Marc Jacobs boutiques.

T-shirts have two different slogans based on the gender of the celebrity on t-shirt. Female celebrities with the slogan "Protect the skin you're in" and males on "Protect your largest organ". I like the sense of humor here since the fact that whatever the gender is, our largest organ is our skin and it needs to be protected.